Her People Deserved A Better Word For Their Fight

March 5, 2019

Eloise and Audley Moore came of age at a time when Marcus Garvey was spreading Pan-Africanism and the Black liberation movement was at its peak. The sisters were immediately hooked. 

As working-class women, both were drawn to the idea of freedom through self-sufficient Black communities. And through deeper grassroots work, Eloise discovered something monumental.


In fighting for the rights and the dignity of Black women, she discovered how important language was to liberate the mind from any notion that Black was inferior.

The word “Negro,” she concluded, was a disrespectful word, used by white owners of the enslaved to talk down to and about Black people. Its continued use was continued disrespect.

So she highlighted other words to use.

Eloise preached that the words “African” or “Black” incorporated our heritage of resilience and beauty.

With a better term for our racial identity, Eloise campaigned for better jobs, schools, tenant rights, reparations and an end to police brutality.

The Moore sisters’ legacies inspired the rhetoric, movement building, and grassroots activism efforts of leaders like Malcolm X.

And so it is, we have Eloise’s critical thinking to thank for why we stand proud and push BLACK.

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